STRATMOR and Freddie Mac Data Reveal the ROI of Appraisal Innovation

The Data Is Clear
Research from STRATMOR Group and Freddie Mac shows that investing in appraisal innovation delivers measurable, significant ROI for mortgage lenders.
Better appraisal processes save lenders $250+ per loan and reduce origination timelines by 2+ days.
Where the Savings Come From
The cost reductions are driven by improvements across multiple areas:
- Shorter cycle times: automated workflows reduce appraisal turn times significantly
- Fewer FTE resources: automation reduces the staffing needed to manage appraisals
- Eliminated revenue leakage: automated payment collection prevents lost fees
- Reduced revision rates: better allocation and QC mean fewer report revisions
The Borrower Impact
Faster appraisals don't just save money; they improve the entire borrower experience. Borrowers who get their appraisal completed quickly are more likely to have a positive overall mortgage experience, leading to higher satisfaction scores and more referral business.
STRATMOR's Findings
STRATMOR's research found that appraisal optimization creates $286 in total value per loan when you account for both cost savings and revenue improvements from better borrower experiences.
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